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Today AIM, the European Brands Association, launched HolyGrail 2.0 – a cross-value chain initiative to improve packaging recycling through the use of pioneering digital watermarks. It brings together over 85 companies and organisations from across the packaging value chain to take industry efforts to the next level. Speaking on the

Through collaboration with our licensee partner in Japan, Nippon Paper Industries, this Spring saw two customers launch dairy products in new, more environmental cartons. In April 2020, both Nissin York and The Megmilk Snow Brand launched the first Pure-Pak® Sense cartons in Japan. Nissin York Co., Ltd. celebrates its 50th

Pure-TwistFlip™ The Pure-TwistFlip™ is designed to keep the closure attached to the carton throughout its entire lifecycle, thereby reducing the risk of it being littered. The Pure-TwistFlip™ complies with the EU’s Single-Use Plastic Directive, which was introduced as part of efforts to reduce the impact of certain

Despite the challenges of the COVID pandemic, Crediton Dairy has become the first UK company to install a Pure-Pak® Aseptic line, with the first products hitting the shelves this year. “Production on the new line began in mid-February just before the pandemic, which meant that our Elopak engineering team from

Pure-TwistFlip™ The Pure-TwistFlip™ is designed to keep the closure attached to the carton throughout its entire lifecycle, thereby reducing the risk of it being littered. The Pure-TwistFlip™ complies with the EU’s Single-Use Plastic Directive, which was introduced as part of efforts to reduce the impact of certain