Luxlait partners with Elopak to update dairy classics in cartons

Luxlait has switched several of Luxembourg’s dairy classics into Pure-Pak® cartons, including fresh milk, chocolate milk, creams and fermented products.

Founded in 1894, the cooperative famer owned dairy today processes 500,000 liters of milk per day for 480 products. Luxembourgers grow up with Luxlait products, and its range of timeless classic products such as milk, creams, yogurts, cheeses, butter and ice creams.

This packaging shift follows the installation of a new filling line featuring an ultra-hygienic Shikoku S-PSF70UCe M21 machine by Elopak at Luxlait’s state-of-the-art processing plant in Roost, near to Bissen in central Luxembourg. The new line is now producing a wide range of Luxlait’s popular dairy products for Luxembourg consumers in Pure-Pak® Sense cartons with screw caps and Pure-Pak® Classic cartons without screw caps, but with the ‘easy opening’ feature.

For Luxlait the operation of the new filling machine ensures greater ease of use and efficiency. “This investment aligns with our commitment to optimize production processes whilst maintaining high-quality packaging,” explains Gilles GERARD, CEO at Luxlait.

46% reduced plastic usage for 1 liter cartons

The move to Pure-Pak® cartons has reduced the use of plastic materials used in Luxlait packaging. Eco-responsibility is at the heart of Luxlait’s values and the dairy is investing in the latest technologies in its aim for carbon neutrality by 2050.

Sustainability was a key factor, as the new packaging allows for a high reduction in plastic compared to our old milk packaging. Differentiation was also an advantage with the ‘wave’ design feature offering better shelf visibility and more space for communication.

Gilles GERARD, CEO, Luxlait

The products span across both the Luxlait brand and retailer brands and are filled in 250ml Pure-Pak® Classic cartons with easy opening, plus 330ml Pure-Pak® Sense cartons, 500ml and one liter Pure-Pak® Sense cartons. Organic fresh milk products also feature cartons with Natural Brown Board for more enhanced sustainability.

With the introduction of the new Elopak packaging, we have achieved a 46% reduction in plastic usage for our 1L cartons, as well as similar reductions across other formats. This represents a meaningful step towards reducing our environmental footprint while maintaining product integrity,

A 100% Luxembourg Company enabling full traceability

With its factory exactly in the middle of the country Luxlait is uniquely a 100% Luxembourg company. This allows shortened collection routes with an average distance of 15 km to each farm enabling full traceability and Luxlait to have one of the lowest carbon footprints in Europe at 0.004 km per liter of milk.

Luxlait and Elopak worked as one team for the installation of the latest filling machine technology from Shikoku. This was a complex project with a lot of equipment to be installed. Together we made adjustments and modifications to the factory to improve space utilization and logistics, creating the flexibilities and efficiencies needed for the filling of such a wide range of different products.

Bert Lohuis, Market Area Director Global Accounts, Benelux, UK & Ireland Elopak.

The first Luxlait products in Pure-Pak® cartons were on shelf in Luxembourg in late 2024 with more rolling out across 2025.